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USPTO federal register

Is it trademarked?

Is IVORY trademarked?

Yes — IVORY is a live registered trademark. 17 live marks with the exact name IVORY, owned by The Procter & Gamble Company and 13 other owners, in classes 3, 5, 9, 10, 19, 28, 30, 31, 34, 38, 42, 45.

Live marks with the exact name

Exact wordmark matches in the USPTO federal register, newest filing first.

IVORYLive
Serial 99100084 · FIRST EXTENSION - GRANTED · Classes 42 (Software / tech services (SaaS, design, hosting)), 45 (Legal / security / personal services) · Owner Uel Bertin · Filed 2025-03-24
IVORYLive · Registered
Serial 97868561 · REGISTERED · Classes 9 (Software / electronics / downloadable media) · Owner Synthogy, LLC · Filed 2023-04-01 · Registered 2024-05-07
IVORYLive · Registered
Serial 90695617 · REGISTERED · Classes 3 (Cosmetics / cleaning) · Owner The Procter & Gamble Company · Filed 2021-05-07 · Registered 2022-04-26
IVORYLive · Registered
Serial 88430170 · REGISTERED · Classes 34 (Tobacco) · Owner GIEL CAPITAL CORPORATION · Filed 2019-05-14 · Registered 2020-07-07
IVORYLive · Registered
Serial 88097496 · REGISTERED · Classes 9 (Software / electronics / downloadable media) · Owner Black Sheep Optics · Filed 2018-08-29 · Registered 2021-07-20
IVORYLive · Registered
Serial 87915388 · REGISTERED · Classes 28 (Games / toys / sports) · Owner Maison Battat Inc. · Filed 2018-05-10 · Registered 2020-08-25
IVORYLive · Registered
Serial 87373058 · REGISTERED · Classes 38 (Telecom / streaming / broadcasting) · Owner CKL Holdings N.V. · Filed 2017-03-16 · Registered 2020-09-22
IVORYLive · Registered
Serial 87350834 · REGISTERED · Classes 3 (Cosmetics / cleaning) · Owner The Procter & Gamble Company · Filed 2017-02-27 · Registered 2020-09-01
IVORYLive · Registered
Serial 87326683 · SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED · Classes 30 (Food (coffee, bread, sweets)) · Owner Lillie's Q Sauces and Rubs, LLC · Filed 2017-02-07 · Registered 2018-10-09
IVORYLive · Registered
Serial 87075563 · SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED · Classes 3 (Cosmetics / cleaning) · Owner The Procter & Gamble Company · Filed 2016-06-17 · Registered 2018-06-19

Register data as of 2026-11-09. Records can trail live filings — check the official USPTO search for the latest status before filing.

What this means

The live marks span classes 3, 5, 9, 10, 19, 28, 30, 31, 34, 38, 42, 45. A live mark in class 3 is not the same problem as one in class 45 — the risk depends on which class you sell in. The same word can often coexist in an unrelated class, but not in the same or a coordinated one.

Classes with a live mark: Class 3 (Cosmetics / cleaning) · Class 5 (Pharmaceuticals) · Class 9 (Software / electronics / downloadable media) · Class 10 (Medical devices) · Class 19 (Building materials) · Class 28 (Games / toys / sports) · Class 30 (Food (coffee, bread, sweets)) · Class 31 (Agricultural products) · Class 34 (Tobacco) · Class 38 (Telecom / streaming / broadcasting) · Class 42 (Software / tech services (SaaS, design, hosting)) · Class 45 (Legal / security / personal services)

Screen your own name

A fast first-pass screen against the USPTO federal register — sound-alikes, look-alikes, and same or related classes, in plain English. Free, no signup.


This is a screen, not a clearance opinion — common-law, state, and very recent filings are not covered.

Frequently asked questions

Is IVORY trademarked?
Yes — there are 17 live marks with the exact name IVORY, and it is registered.
Who owns the IVORY trademark?
The live marks are owned by The Procter & Gamble Company and 13 other owners.
What classes is IVORY trademarked in?
The live marks are in classes 3 (Cosmetics / cleaning), 5 (Pharmaceuticals), 9 (Software / electronics / downloadable media), 10 (Medical devices), 19 (Building materials), 28 (Games / toys / sports), 30 (Food (coffee, bread, sweets)), 31 (Agricultural products), 34 (Tobacco), 38 (Telecom / streaming / broadcasting), 42 (Software / tech services (SaaS, design, hosting)), 45 (Legal / security / personal services).
What should I do if I want to use IVORY?
Screen the name for your goods first — a live mark in your class is the blocking case — and get a trademark attorney's view before investing in branding. This page is a screen, not a clearance opinion.